WOM Word of Mouth Marketing: A new trend worth considering?

January 22, 2006

Have you ever heard of WOM? Word of Mouth Marketing is the next big hit in marketing creating a buzz especially in the blogging community. Can word of mouth be applied as a professional marketing method? What is WOM doing differently? How can we apply WOM to our small and private business or even to help our company get more attention?

Read more about this interesting subject in different places, but here are few of my choices:

http://www.womma.org

http://www.womma.org/wombat/blog

http://marketingprofs.com

http://www.buzzmetrics.com/

http://www.me2umarketing.com/

One of the most helpful articles and simplest as well, that helped me understand how to implement WOM into my business marketing plan can be found here:

http://www.marketingprofs.com/6/sernovitz1.asp

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